Xerox - Extranet Fruit Machine Game

The Xerox European SMART Centre is a private research facility in Uxbridge, UK and caters for customers and prospects wishing to evaluate printers and multifunction systems from a variety of manufacturers

Signals were asked to produce a flash based game for their extranet area, used by Xerox staff, resellers and concessionaires. Tha aim of the game was to educate extranet users about the services and solutions that the SMART Centre offer and also showcase some of the collateral that the facility produces to support marketing and training activities for its products and services.

Signals devised the concept of using a Fruit Machine to drive the game play, players were awarded fruit machine points for answering questions about the SMART Centre, the more tokens won = a higher score.

A live leaderboard displayed all player scorelines on a daily and weekly basis for a four week period up-to  Christimas. A weekly and overall winner was awarded a special prize.